APV Engineered Coatings > Products > NeverFade™ Universal Primer

NeverFade™ Universal Primer

PRODUCT CODE: W-1500
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NeverFade™ Universal Primer

NeverFade™ Universal Primer Logo
NeverFade™ Universal Primer was originally developed to work in conjunction with NeverFade™ Exterior Paint, APV's multiple award winning exterior paint series. APV chemists specifically formulated the Universal Primer to be versatile enough to have excellent adhesion to a broad range of materials such as, vinyl siding, PVC, wood, aluminum siding, stucco, masonry, and fiber cement surfaces.

The primer is a polymer-based, waterborne emulsion that offers outstanding stain blocking, excellent flexibility, early water resistance, and durability. The product is also eco-friendly due to its low content of VOCs and can clean easily with water, eliminating the use of solvents.


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  • Adheres to a Wide Range of Materials
  • Flexible
  • Water-Based
  • Low VOC
  • Water Resistant
  • Excellent Durability
  • Stain Resistant
  • Eco-Friendly

NeverFade™ Universal Primer was originally developed to work in conjunction with the NeverFade™ Exterior Paint. Can be used on virtually any property exterior.




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