Solving Industry Challenges With APV Tire and Rubber Products

Helping Tire and Rubber Manufacturers Meet Performance, Production, and Sustainability Demands

The tire and rubber industry continues to face mounting pressure from raw material volatility, increasing competition, economic uncertainty, rapid technological change, and growing environmental expectations. APV Engineered Coatings helps manufacturers respond with advanced tire and rubber products engineered to support efficiency, product quality, compliance, and long-term performance.

With a legacy dating back to 1878, APV has developed specialized solutions for tire and rubber manufacturers that include striping inks, marking inks, dot markers, ply marking crayons, lubricant coatings, cements, tire paints, decals, and custom application equipment. These products are designed to help manufacturers improve process control, reduce waste, support sustainability goals, and maintain consistent results across demanding production environments.

Inside This eBook

Discover how APV supports the tire and rubber industry with products and expertise built around real-world manufacturing demands. This eBook covers:

• Industry Challenges: How manufacturers are navigating raw material cost fluctuations, intensified global competition, economic instability, evolving technology, and environmental pressures.
• APV’s Philosophy: How innovation, sustainability, and customer collaboration shape APV’s approach to product development and long-term partnership.
• Comprehensive Product Solutions: An overview of APV’s tire and rubber product portfolio, including striping inks, marking inks, dot markers, ply marking crayons, lubricants, cements, paints, decals, and graphics.
• Sustainability in Action: How water-based, HAPS-free, and VOC-free technologies help manufacturers meet environmental and workplace safety goals, including APV’s patented ZEVOC® water-based cement.
• Equipment Integration: How APV’s customized dispensing and application equipment solutions help improve efficiency, reduce material waste, and support consistent ink delivery.
• Why Manufacturers Partner With APV: The value of high standards, customized solutions, technical support, sustainability leadership, and proven performance in tire and rubber manufacturing.

Why It Matters

Tire and rubber manufacturers need more than individual products. They need solutions that help them stay competitive, adapt to changing market conditions, improve production performance, and support evolving environmental requirements. APV offers engineered products and technical expertise that help manufacturers address those challenges with confidence. From coding and identification to lubrication, bonding, finishing, and branding, APV supports critical stages across the tire and rubber production process.